Client: Fletcher Jones Motorcars
field of dreams
project overview
Cinematic Showcase | A Place for Possibilities
The Assignment
What starts as wonder doesn’t have to fade.
This spot taps into the universal feeling of dreaming big as a kid—when everything felt possible, and the world was wide open. Through a moody visual tone and soaring aerials, we transition from that youthful sense of awe to the weight of adult choices. But instead of closing the door, we ask: what if you could choose wonder again?
Shot on location at the lot—dubbed the “Field of Dreams”—this commercial reframes a dealership as something bigger. A place not just to buy a car, but to reconnect with the part of you that still believes in possibilities.